For some time, the role of business in sustainability has received steadily increasing attention from companies and their stakeholders. But over the past year, something changed for CEOs worldwide, and sustainability talk turned into action. Continued disruption—including upheaval from the pandemic—has society calling for a new approach to economic activities and business priorities.
This CEO study, drawn from interviews with 3,000 CEOs worldwide, reveals sustainability’s dramatic emergence onto the mainstream corporate agenda. For a few, this ascent is validation of long-held beliefs and years of planning. For most CEOs, however, an urgency to act is encountering the reality that turning sustainability aspirations and commitments into measurable results is easier said than done.
Read the whole study here: CEO Study: Own your impact
Source: IBM
